Our system enhances the creativity and design acumen of the product development process by breaking color choosing into six phases:

  • Inspire — Using real-life examples to inform color mixing and design for a fresh perspective
  • Interpret — Translating customer needs into design solution results
  • Organize — Bringing together materials designers, engineers, and product designers to collaborate on a fully functional solution
  • Adjust — Working in close collaboration with our customer partners to finalize the color concepts
  • Formulate — Putting together the perfect colorants for the ideal aesthetic
  • Apply — Incorporating custom color formulations into our customers’ products